Allie MacPherson
By Allie MacPherson
on January 30, 2024
Executive visibility impacts nearly every aspect of business, including employee retention and talent attraction, customer trust and loyalty, investor assurance and more. LinkedIn reports that ...
James Holland
By James Holland
on January 18, 2024
This morning Highwire announced the acquisition of Candor Content, bringing two highly-complimentary teams together to turbo-charge our digital marketing capabilities and offer our clients expanded ...
Matt McAllister
By Matt McAllister
on January 18, 2024
Good storytelling is at the heart of every great novel, play or movie. Why not marketing campaigns as well?
Allie MacPherson
By Allie MacPherson
on January 10, 2024
Meet the influencers modernizing the diffusion of healthcare information Health is a key component to overall happiness and fulfillment, but healthcare costs and gaps in medical knowledge present ...
Allie MacPherson
By Allie MacPherson
on January 03, 2024
Meet the trailblazers shaping the A.I. landscape The future of digital technology holds immense power that could reshape the world in unforeseen ways. In 2021 alone a massive $1.5 trillion was spent ...
By Highwire Digital Team
on December 20, 2023
We predicted 2023 would be a wild ride for social media, and as December comes to a close, it seems we were right.
By Dylan Tweney
on August 24, 2023
Want to craft messages that resonate with your audience? Consider journalistic writing. At Highwire, we understand the value of writing that compels attention, engages emotion, and inspires action. ...
James Holland
By James Holland
on August 22, 2023
As the dust settles on Generative AI’s record-breaking debut, the lawsuits and investigations have begun, the academic studies are trickling in and many PR professionals are still asking themselves: ...