Strategic
Communications

A communications agency raising visibility with the right message reaching the right audience, driving brands
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Media & Influencer
Relations

A high-impact media relations strategy drives results from smart campaigns based on an understanding of trends and reporter interests

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Corporate
Communications

Campaigns to maximize news and to support strategic initiatives (ESG, M&A, IPO, public policy, etc.) while protecting reputations
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Messaging &
Brand Storytelling

Development and testing of differentiated messages to tell your unique story, and training and guidance on implementation across channels

Digital at Highwire

Highwire’s digital team consists of expert communicators who leverage a deep understanding of clients’ businesses and markets to develop audience-first integrated campaigns that deliver.

Media and Influencer Relations

Our years of experience in journalism and PR enable us to develop story ideas that balance editorial relevance and broad market appeal. We take media relations seriously and enjoy close working relationships with the media, influencer and analyst communities, and have earned a
reputation for creating campaigns that present the interests of our clients within compelling storylines.

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Corporate Communications

From preparing and responding to crises, to supporting activities leading into an IPO, to earning accolades for business success, we will maximize positive attention for you and your brand. We have helped companies at different stages of their journey, including brand building, lead generation, executive transition, category creation, pre-IPO, and M&A. And if the worst should occur, you want to have an experienced team of crisis experts on your side to help you navigate the storm and move forward to solidify the company’s reputation.

Messaging & Brand Storytelling

You want your strategic communications and messaging to build brand equity. Highwire utilizes a powerful methodology to help our clients successfully navigate through the confusion of overused terms, hype cycles and chaotic markets to develop concise, powerful positioning. We teach you to meet the press with confidence and equip you with the skills to communicate effectively with the media.

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You're in good company

The majority of Highwire clients combine digital and PR to create truly special, fully integrated campaigns across social media and content marketing. Our secret sauce is collaboration and creativity.

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Meet the Strategic Communications Team

Our teams combine strategic thinking with forward-looking drive and bold creativity. We have also formed trusted relationships that result from decades of success in strategic communications. This all adds up to our winning formula of insights + influence = impact.

Emily Call Borders

Principal

Carol Carrubba

Principal

Kathleen Gratehouse

Principal

Christine Elswick

EVP, Security

Joe Ferrary

SVP, Enterprise

Kim Paone

General Manager, New York

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You need something different

We're ready to combine our expertise with your ambitions to help you reach a higher level.