As the federal market continues to modernize its technology, it’s turning to public sector partners to do so. This has opened up new opportunities for technology vendors both big and small.
Empowering employees in the fight against misinformation Corporate and organizational leaders are tasked with leading their businesses through tumultuous times, and there are fewer times more ...
As the IPO market seems to be thawing for tech companies, it’s time for communications leaders to dust off their strategies for pre- and post-public offering. We recently spoke with tech ...
The Cannes Lions International Festival of Creativity is the crème de la crème of advertising industry events, bringing together top brands to showcase and discuss new trends, products, and ...
Highwire recently hosted a panel to discuss the nuances of IPO communications and marketing strategies. I was honored to participate alongside this esteemed group:
Every company has stories to tell. Whether about why it was founded, what led it to some breakthrough innovation, or how it was able to overcome some immense challenge, stories help companies connect ...
Dan Tyre is indefatigable. The HubSpot executive has so much joie de vivre and speaks with such enthusiasm that he feels obliged to remind you that he is 61, lest you mistake him for a much younger ...
I started my career in Public Relations during the dot.com boom of the 1990’s, when a single headline in Business Week or Forbes Magazine was enough to catapult a company from seemingly out of ...
Businesses are cranking out a tremendous amount of content these days. But the more content you publish, the greater the risk that inconsistencies in voice, usage and style could confuse readers — ...