Expertise
Expertise
Energy & Sustainability
Enterprise
Financial Services
Health
Security
Services
Services
Digital marketing
Brand journalism
Content-driven SEO
Content Marketing for Digital Advertising
HubSpot services
Lead generation content
Thought leadership
Strategic communications
Cybersecurity crisis communications
Reputation management
Resources
Resources
News
Our work
Expert perspectives
Awards
Guides, tools & downloads
From the (Highwire) Newsletter
Blog
About
About
Careers
Diversity, Inclusion & Belonging (DIBs)
Contact
Contact >
Expertise
Expertise
Expertise
Energy & Sustainability
Enterprise
Financial Services
Health
Security
Services
Services
Services
Digital marketing
Brand journalism
Content-driven SEO
Content Marketing for Digital Advertising
HubSpot services
Lead generation content
Thought leadership
Strategic communications
Cybersecurity crisis communications
Reputation management
Resources
Resources
Resources
News
Our work
Expert perspectives
Awards
Guides, tools & downloads
From the (Highwire) Newsletter
Blog
About
About
About
Careers
Diversity, Inclusion & Belonging (DIBs)
Contact
Categories
Browse All Categories
Digital Marketing
Strategic Communications
#hwcybersquad
AI
cybersecurity
social media
content marketing
healthcare
Agency pr
Black Hat
events
financial services
best practices
influencer marketing
Covid-19
DIBs
Commerce PR
RSA
big tech
sustainability
#HW
Election
brands
#executivethoughtleadership
Akamai
Bloomberg
CES
Cloud
Shoptalk
antitrust
antitrust hearing
business
tools
trendjacking
Strategic Communications
,
trendjacking
7 tips for tech trendjacking
By
Joe Ferrary
on July 14, 2023
Trendjacking is a PR and marketing tactic that capitalizes on breaking news, current events or cultural moments; i.e., topics that are popular and already trending. Think generative AI, ransomware, ...
Read More
All posts