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James Holland

James Holland

James is an Executive Vice President and leads the Digital practice at Highwire. Building on a background in tech journalism , James adds digital and marketing skills to strategic storytelling and creative execution. He has experience in content, marketing and social programs and is passionate about innovative technology. James was named in PR Week’s Dashboard 25 list of the most influential people in communications technology this year.

More from James Holland

Digital Marketing,
Strategic Communications,
AI,
content marketing

Leveraging generative A.I. for enhanced marketing and PR strategies

James Holland
By James Holland
on February 06, 2024
Generative A.I. is transforming marketing and PR worldwide. The use of A.I. supports marketing and PR professionals in generating content quickly and easily, leading to improved efficiency, ...
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Digital Marketing,
content marketing

Expanding our content marketing services through the acquisition of Candor Content

James Holland
By James Holland
on January 18, 2024
This morning Highwire announced the acquisition of Candor Content, bringing two highly-complimentary teams together to turbo-charge our digital marketing capabilities and offer our clients expanded ...
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Digital Marketing,
AI

Skills Spotlight: A.I. in PR and Marketing

James Holland
By James Holland
on December 01, 2023
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Digital Marketing,
AI

Using Generative A.I. for PR teams: Watch out or rollout?

James Holland
By James Holland
on August 22, 2023
As the dust settles on Generative AI’s record-breaking debut, the lawsuits and investigations have begun, the academic studies are trickling in and many PR professionals are still asking themselves: ...
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Digital Marketing,
AI

Wired for AI: How Highwire built a framework to safely integrate Generative AI with PR

James Holland
By James Holland
on August 22, 2023
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