This morning we announced that Highwire has acquired digital consultancy, Wonderscript. James Beechinor-Collins (JBC) and James Holland, founder and co-founder of Wonderscript, have joined Highwire ...
The phrase “momentum release” is one used by PR and marketing professionals to describe a specific news announcement focused on depicting a company’s growth. The purpose of this type of announcement ...
Whether you’re Gen Z, a Millennial or even Gen X, chances are you’ve heard of TikTok. It’s the latest social media app that’s taking over and everyone wants to be a part of it.
Last month, Peter McCormack shared his thoughts on how to Scale Your PR Team from Startup to IPO in a recent Highwire blog. But when you are a growth-stage company, everything must scale, including ...
While we love our west coast headquarters, we have a special place in our heart for the East Coast and especially for our two offices here in NYC and Boston. Both cities have a lot to offer tech ...
While communications strategies have changed dramatically over the years, industry analysts remain an important part of a technology company’s marketing mix. Analysts provide a third-party view of a ...
