Level up your social media

The first step toward developing a social media strategy is evaluating where your program is today.

An audit template can help guide your process and organize findings.

Start with a comprehensive audit to assess your content and channel performance. Make sure to include 2-3 competitors to identify potential gaps and opportunities for your program.

From there, you’ll need to conduct a thorough analysis of your audit and use it to inform and develop your social media strategy.

Fill out the form to the right and access Highwire's social media audit template to start leveling up your social media.