Hurley-Family

Naomi Hurley

Naomi is an experienced comms leader specializing in thought leadership, brand visibility, and reputation management.

6 questions with a Highwire VP

I enjoy strolling through my Danish-inspired village, boasting Danish windmills, buildings, and gabled roofs - Danish in hand, of course! 

What’s the one thing you really enjoy doing?

Cooking and trying new recipes. I love the NYT cooking app. 

What’s your area of interest and expertise?

My expertise lies with B2B clients in the fintech space supporting corporate thought leadership, reputation management, and leading integrated campaigns. 

What did you do prior to Highwire?

I’ve spent my career on the agency side supporting clients in financial services, commerce, enterprise technology, and more. Being at an agency allows me to learn about new industries and keeps me on my toes!  

If you weren’t working in PR what would you be doing instead?

I started college to be a teacher and switched to a comms major with a PR minor so it’s hard to imagine doing anything else. But, if I wasn’t in PR, I’d be an elementary school teacher.

What I’m doing when I’m not working…

Spending time with my family and friends. I enjoy watching my kids play sports and staying active. Indoors I’m on the Peloton and outdoors you can find me walking, hiking, and biking.

Where are you from?

Solvang, CA, also known as the Danish Capital of America. I’m not Danish, but I love a good pastry. 

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