High-Lights: Our Tech PR POV

Put Your Money Where Your Heart Is

SF Office North Bay fundraiser

by Tricia Nugent

At Highwire one of our core values is balance — and part of finding balance is creating opportunities to explore our personal passions in our work lives. A passion of mine has long been giving back to communities in need, so this Giving Tuesday I’m happy to share some of the initiatives we’ve undertaken at Highwire to give back to our local communities.

This past October our New York City office volunteered as a group at a Ronald McDonald House to cook lunch for families in residence there. Ronald McDonald House Charities provide, among other services, free housing and meals to patients receiving critical treatment at hospitals far from their homes. Our volunteers spent an afternoon preparing pizzas and salads and serving them to a grateful and hungry group. The experience was as fun as it was rewarding — and the pizzas weren’t bad either!

Following a string of wildfires north of the San Francisco Bay, Highwire’s San Francisco office organized and hosted an evening fundraiser event to raise money for victims who lost their homes and belongings. The event involved cheese, oysters, auction prizes, a raffle and lots of wine, and ultimately raised over $18,000 for the North Bay fire recovery effort via donations to the Redwood Credit Union.

As the weather has cooled back on the East Coast, our NYC office has once again begun collecting coats for the annual New York Cares Coat Drive. Exploring another Highwire value of collaboration, we involve our entire building in the effort to collect warm coats to be distributed to the homeless throughout the winter. We’re off to a good start and hope to fill even more bags this year to spread the warmth farther across the city.

In the past, our San Francisco office has worked with Family Dog Rescue and the Raphael House. Our Chicago office has worked with the Salvation Army and the Lincoln Park Conservancy, and our NYC office also worked with Bideawee and the good+foundation.

I’m grateful to work for a company that supports and shares my passions and gives back to our communities not just on Giving Tuesday, but every day. How are you celebrating this Giving Tuesday? Feel free to share in the comments.