High-Lights: Our Tech PR POV

Women and Technology, a Play on Words

Girl Boss a Pro or Con

Recently the team attended a Women in Wireless event featuring three top female reporters, Sarah Buhr, TechCrunch, Katie Benner, New York Times and Maghan McDowell, Women’s Wear Daily. While the overarching theme focused on their cawomen in wireless sfreers and experiences as women in tech, one topic of conversation brought forth some interesting points of view. The topic #girlBoss.

Girl Boss is a term made popular by Nasty Gal founder Sophia Amoruso, it’s also the title of her novel. From there the term caught fire, becoming a platform for inspiring women to “lead deliberate lives” and a term women rallied around. The disconnect between this seemly popular rally is that not all women see it as a term of empowerment. Unanimously the panelists asked the question — why can’t women simply be a “boss”?  

So which is it? An oppressive term or as the panel moderator shared — empowering because adding “girl” highlights what women have had and continue to overcome to be considered a boss.
To our community we ask you to share your voice and tell us what you think about the term #girlboss. Does it empower women or does it further oppress? Cast your vote below and feel free to share your reasoning in the comments.


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